Cultural Arts Marketing - Sharon Torello

It was clear to me after attending hundreds of classical music events that audience size has little to do with the quality of the program. I attended fantastic programs with only a few people in the audience and mediocre concerts with a packed house. Marketing is key to the success of your event and I am available to provide some guidance via freelance consulting.

I am experienced in creating and implementing strategic marketing plans for classical music events. Specific jobs include advertising, survey analysis, demographic analysis, marketing reports, social media management, photography, videography, mass mailing, email newsletters, and box office management. 

Products used: Wordpress, Patron Manager, Constant Contact, Mail Chimp, TRG, Google services, Photoshop, Lightroom, Final Cut Pro, Social media administration (Facebook, Twitter, YouTube)

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